\u003c/strong>As the shrink and stretch market is segmented based on the type of sleeves utilized, experts highlight the benefits that such label solutions can offer various beverage segments.\u003c/p>"},"type":"text","cl":"text pRLZEonGsz"},{"key":"eKGhEkuAoz-","type":"section","children":["e60MVtmQ6HJ","eh9fpR7850_","eFJm2d2RhT1"],"cl":"section"},{"key":"evchPL0jBon","content":{"text":"\u003cp >Ed Farley, product line manager at Raleigh, N.C.-based Axon, points to the 360 degree capabilities of these label solutions, particularly as more brands move toward aluminum cans.\u003c/p>\u003cp >“Beverage-makers can stock and utilize bright cans versus printed cans and decorate with a shrink sleeve. This drastically minimizes space needed to stock printed cans,” Farley explains. “This also allows them to avoid the large minimums required for pre-printed cans.”\u003c/p>\u003cp >Moreover, beyond “quick changeovers, redundant systems to minimize downtime, higher speeds,” these labeling solutions can get “products to market quicker versus pre-printed cans,” Farley says.\u003c/p>\u003cp >In the beverage industry, where brand messaging is of major importance, Norwalk, Conn.-based PDC Corp., in its blog “Shrink Sleeving Tips For Package Designers,” stresses the importance of choosing the appropriate container, shape and materials when considering shrink labeling.\u003c/p>\u003cp >“The shape and material of your container is very important,” it states. “If you want a full body sleeve, choosing a container with a radius on the bottom for the film to ‘lock down to’ is ideal. A container with a straight walled bottom prevents the shrink film from conforming to a radius so the film will be inclined to pull up from the bottom of the container.”\u003c/p>"},"type":"text","cl":"text pRLZEonGsz"},{"key":"eeP8Qcwmu2q","type":"section","children":["evchPL0jBon"],"cl":"section"},{"key":"e8FaK_xOvCa","content":{"text":"\u003cp >With more beverage categories – coffee, energy drinks, wine, craft beer — utilizing aluminum cans, Axon’s Farley notes that shrink and stretch solutions allow for less waste/scrap than other labeling solutions. (Image courtesy of Schlafly Beer)\u003c/p>"},"type":"text","cl":"text pRLZEonGsz"},{"key":"eU0RXR3warr","content":{"cont":{"tablet":{"params":{"trigger":"Load","updated":1612459021848,"LoadAnimation":{"duration":1,"delay":0,"translateX":["600px","0"],"preset":"slideInLeft","opacity":[0,1],"easing":"easeOutQuart"}}},"desktop":{"params":{"trigger":"Load","updated":1612459021848,"LoadAnimation":{"duration":1,"delay":0,"translateX":["600px","0"],"preset":"slideInLeft","opacity":[0,1],"easing":"easeOutQuart"}}},"mobile":{"params":{"trigger":"Load","updated":1612459021848,"LoadAnimation":{"duration":1,"delay":0,"translateX":["600px","0"],"preset":"slideInLeft","opacity":[0,1],"easing":"easeOutQuart"}}}}},"type":"w75y8u1c","cl":"w75y8u1c"},{"key":"eNGU8C0-ayV","type":"frame","actions":["eU0RXR3warr"],"children":["e8FaK_xOvCa"],"cl":"frame"},{"key":"e6zvVUdmmFM","content":{"cont":{"tablet":{"params":{"trigger":"Load","updated":1618495033878,"LoadAnimation":{"duration":2,"delay":0,"preset":"fadeIn","opacity":[0,1],"easing":"easeOutQuad"}}},"desktop":{"params":{"trigger":"Load","updated":1618495033878,"LoadAnimation":{"duration":2,"delay":0,"preset":"fadeIn","opacity":[0,1],"easing":"easeOutQuad"}}},"mobile":{"params":{"trigger":"Load","updated":1618495033878,"LoadAnimation":{"duration":2,"delay":0,"preset":"fadeIn","opacity":[0,1],"easing":"easeOutQuad"}}}}},"type":"w75y8u1c","cl":"w75y8u1c"},{"key":"eSI97F_vTv1","content":{"src":{"key":"6WMDkqxeli","url":"https://cdn.vev.design/cdn-cgi/image/f=auto,q=82/private/zRl1YI55xaZj2MBD8paQq8tU9cl2/image/6WMDkqxeli.png","ratio":1.6363636363636365}},"type":"image","actions":["e6zvVUdmmFM"],"cl":"image"},{"key":"eGL8y9R2xTt","content":{"text":"\u003cp >Further, various tolerances, such as the tolerance of the container, need to be taken into consideration, it notes.\u003c/p>\u003cp >“For example, glass can vary in size more than most plastics. The tolerance of the sleeve when seamed during converting as well as the print to fold tolerance on the graphics, which impacts orientation of the sleeve to non-round bottles. Create a design that will help to hide any inconsistencies in tolerances,” PDC’s blog states. “For instance, don’t pick a black bottle and white film, any pull up on the bottom will be obvious.” \u003c/p>\u003cp >Moreover, as shrink sleeving film has unique characteristics, as well as certain advantages and disadvantages, understanding a little about the four types of shrink sleeve films — PVC, PET/PETG, OPS and PLA — will help with the end product, the blog notes.\u003c/p>\u003cp >“Some films are well suited for packaging that will have tamper evident bands, such as PVC. Others, such as OPS, and PETG-LV work well with full sleeve applications that have little or no radius at the bottom,” PDC’s blog states. “Knowing the characteristics of the various films will allow you to make the right film choice for your product and budget, with no worries or surprises.” \u003cstrong >BI\u003c/strong>\u003c/p>"},"type":"text","cl":"text pRLZEonGsz"},{"key":"ePHZ0Xw3oGZ","type":"section","children":["eNGU8C0-ayV","eSI97F_vTv1","eGL8y9R2xTt"],"cl":"section"},{"key":"eQkE736cLoA","type":"rectangle","cl":"rectangle"},{"key":"eNF1HlpGjcr","content":{"text":"Packaging News ...","loop":false,"startDelay":0,"endDelay":7,"fadeOutElement":"word","animationPreset":5,"easing":"easeInQuint","runOnce":true},"type":"w77ya1ds","cl":"w77ya1ds"},{"key":"eDM98Slo0pj","content":{"src":{"url":"https://cdn.vev.design/cdn-cgi/image/f=auto,q=82,h=1920/private/zRl1YI55xaZj2MBD8paQq8tU9cl2/image/xmkD6yKJf6.jpg","key":"xmkD6yKJf6","ratio":0.9997007779772591}},"type":"image","cl":"image"},{"key":"eRM7P6Jg_G3","content":{"items":[{"title":"Blake’s Hard Cider Celebration Mode mix-pack","body":"Blake’s Hard Cider (BHC) released Celebration Mode, a mixed 12-pack comprised of BHC’s newest flavors, which is available across BHC’s 28-state distribution footprint. BHC’s Winter edition Celebration Mode features American Apple Imperial Style, Peach Party, Mule de Pomme and Grand Cherry. Grand Cherry is the latest addition to the Kinder Cider Series of rotating specialty hard ciders benefiting BHC’s network of nonprofit organizations. The blend of Michigan Montmorency cherries, a hint of orange, and a touch of oak delivers a slightly complex Imperial hard cider coming in at 8.5% ABV, the company notes. BHC’s Kinder Cider Series supports its philanthropic initiative and raises awareness for diverse causes including Empowerment Plan, LGBT National Hotline, Keep Growing Detroit, and Pets for Patriots. Since the Kinder Cider Series began in 2017, BHC has donated more than $100,000 to its nonprofit partners, it says. BHC’s final installment in its cocktail-inspired rotating Bar Cart Series, Mule de Pomme features a flavor profile of juicy pomegranate, bold lime, and a kick of ginger, the company says. Mule de Pomme (6.5% ABV) stands on its own or as a mixer to elevate a Moscow Mule, it adds. The variety pack has a suggested retail price of $18.","readmore":{"mode":2,"href":"","target":false},"readmoretext":"www.blakeshardcider.com"}],"easing":"easeOutQuad","duration":200,"showIcon":true,"iconRotation":true},"type":"wP5-Cb3q3n","icons":{"arrow_right":[384,512,"M368 224H224V80c0-8.84-7.16-16-16-16h-32c-8.84 0-16 7.16-16 16v144H16c-8.84 0-16 7.16-16 16v32c0 8.84 7.16 16 16 16h144v144c0 8.84 7.16 16 16 16h32c8.84 0 16-7.16 16-16V288h144c8.84 0 16-7.16 16-16v-32c0-8.84-7.16-16-16-16z"],"arrow-down":[320,512,"M207.6 256l107.72-107.72c6.23-6.23 6.23-16.34 0-22.58l-25.03-25.03c-6.23-6.23-16.34-6.23-22.58 0L160 208.4 52.28 100.68c-6.23-6.23-16.34-6.23-22.58 0L4.68 125.7c-6.23 6.23-6.23 16.34 0 22.58L112.4 256 4.68 363.72c-6.23 6.23-6.23 16.34 0 22.58l25.03 25.03c6.23 6.23 16.34 6.23 22.58 0L160 303.6l107.72 107.72c6.23 6.23 16.34 6.23 22.58 0l25.03-25.03c6.23-6.23 6.23-16.34 0-22.58L207.6 256z"]},"cl":"wP5-Cb3q3n pNzHNUhykA"},{"key":"e6TcxyByh_Z","type":"frame","children":["eDM98Slo0pj","eRM7P6Jg_G3"],"cl":"frame"},{"key":"eIwGHqW0n5w","content":{"src":{"url":"https://cdn.vev.design/cdn-cgi/image/f=auto,q=82,h=1920/private/zRl1YI55xaZj2MBD8paQq8tU9cl2/image/Il6I5n7rfd.jpg","key":"Il6I5n7rfd","ratio":1}},"type":"image","cl":"image"},{"key":"ek83urWQcmi","content":{"items":[{"body":"Johnnie Walker Blended Scotch Whisky released a vibrantly illustrated new Johnnie Walker Blue Label Lunar New Year Limited Edition Design created by rising star of the fashion industry, Shanghai-based designer Angel Chen. 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Launching in March, the Jurassic World-inspired Boxed Water collection will be available in grocery store locations in the United States. “We are proud that Universal is lending one of their most iconic brands to Boxed Water in an effort to address the plastic problem in America and make sustainable sipping more fun,” said Daryn Kuipers, CEO and co-founder of Boxed Water, in a statement. “The initiative is one of many in our commitment to reduce waste.” The Jurassic World-inspired collection will consist of six fan-favorite dinosaurs from the Jurassic World franchise, including T. Rex, Stegosaurus, Mosasaurus, Carnotaurus and, of course, Blue ― the famous Velociraptor. Each carton also will feature a fun dinosaur-related fact and additional details that Jurassic World fans will enjoy, it says.","title":"Boxed Water’s ‘Jurassic World’-inspired cartons","readmore":{"mode":2,"href":"","target":false},"readmoretext":"wwwboxedwaterisbetter.com"}],"easing":"easeOutQuad","duration":200,"showIcon":true,"iconRotation":true},"type":"wP5-Cb3q3n","icons":{"arrow_right":[384,512,"M368 224H224V80c0-8.84-7.16-16-16-16h-32c-8.84 0-16 7.16-16 16v144H16c-8.84 0-16 7.16-16 16v32c0 8.84 7.16 16 16 16h144v144c0 8.84 7.16 16 16 16h32c8.84 0 16-7.16 16-16V288h144c8.84 0 16-7.16 16-16v-32c0-8.84-7.16-16-16-16z"],"arrow-down":[320,512,"M207.6 256l107.72-107.72c6.23-6.23 6.23-16.34 0-22.58l-25.03-25.03c-6.23-6.23-16.34-6.23-22.58 0L160 208.4 52.28 100.68c-6.23-6.23-16.34-6.23-22.58 0L4.68 125.7c-6.23 6.23-6.23 16.34 0 22.58L112.4 256 4.68 363.72c-6.23 6.23-6.23 16.34 0 22.58l25.03 25.03c6.23 6.23 16.34 6.23 22.58 0L160 303.6l107.72 107.72c6.23 6.23 16.34 6.23 22.58 0l25.03-25.03c6.23-6.23 6.23-16.34 0-22.58L207.6 256z"]},"cl":"wP5-Cb3q3n pNzHNUhykA"},{"key":"elGd5tdaWz4","type":"frame","children":["eZmOYf64OMj","ejy7ulOv2su"],"cl":"frame"},{"key":"eBgrnwlgyWZ","content":{"src":{"key":"c7KtHz10AI","url":"https://cdn.vev.design/cdn-cgi/image/f=auto,q=82,h=1920/private/zRl1YI55xaZj2MBD8paQq8tU9cl2/image/c7KtHz10AI.jpg","ratio":1}},"type":"image","cl":"image"},{"key":"eAThPUGpxnW","content":{"items":[{"body":"Emma Chamberlain’s Chamberlain Coffee announced the launch of its first-ever Coffee Pods. The launch marks a new wave of convenience for the brand and showcases its continued commitment to innovation and ability to meet customer needs, it says. The brand’s Coffee Pods’ casing are created out of patented plant-based materials and commercially compostable. More than 15 billion plastic pods are produced each year, with 90% of those single-serve pods ending up in landfills or burned, meaning Chamberlain Coffee’s Coffee Pod production is supporting a cleaner, more sustainable system, the company says. The Coffee Pods are made with fan-favorite Original Family Blend. Each Coffee Pod is compatible with all Keurig style brewers, comes in a pack of 10 and can be purchased at the company’s website for $16.","title":"Chamberlain Coffee’s Coffee Pods","readmore":{"mode":2,"href":"","target":false},"readmoretext":"www.chamberlaincoffee.com"}],"easing":"easeOutQuad","duration":200,"showIcon":true,"iconRotation":true},"type":"wP5-Cb3q3n","icons":{"arrow_right":[384,512,"M368 224H224V80c0-8.84-7.16-16-16-16h-32c-8.84 0-16 7.16-16 16v144H16c-8.84 0-16 7.16-16 16v32c0 8.84 7.16 16 16 16h144v144c0 8.84 7.16 16 16 16h32c8.84 0 16-7.16 16-16V288h144c8.84 0 16-7.16 16-16v-32c0-8.84-7.16-16-16-16z"],"arrow-down":[320,512,"M207.6 256l107.72-107.72c6.23-6.23 6.23-16.34 0-22.58l-25.03-25.03c-6.23-6.23-16.34-6.23-22.58 0L160 208.4 52.28 100.68c-6.23-6.23-16.34-6.23-22.58 0L4.68 125.7c-6.23 6.23-6.23 16.34 0 22.58L112.4 256 4.68 363.72c-6.23 6.23-6.23 16.34 0 22.58l25.03 25.03c6.23 6.23 16.34 6.23 22.58 0L160 303.6l107.72 107.72c6.23 6.23 16.34 6.23 22.58 0l25.03-25.03c6.23-6.23 6.23-16.34 0-22.58L207.6 256z"]},"cl":"wP5-Cb3q3n pNzHNUhykA"},{"key":"eKPxGt1mvCx","type":"frame","children":["eBgrnwlgyWZ","eAThPUGpxnW"],"cl":"frame"},{"key":"eIOZyFeYO8h","type":"section","children":["eQkE736cLoA","eNF1HlpGjcr","e6TcxyByh_Z","e-48gNP4Plg","elGd5tdaWz4","eKPxGt1mvCx"],"cl":"section"},{"key":"eEA7e0Va2nR","type":"section","cl":"section"},{"key":"e0kRdQnpHjB","content":{"src":{"key":"zLITtUJks","url":"https://cdn.vev.design/private/zRl1YI55xaZj2MBD8paQq8tU9cl2/images/zLITtUJks/2100.png","ratio":2.86404833836858}},"type":"image","cl":"image"},{"key":"e6P30eulclp","content":{"text":"\u003cp >February 2023 | \u003ca target=\"_blank\" rel=\"noopener external\" href=\"https://www.bevindustry.com\">bevindustry.com\u003c/a>\u003c/p>\u003cp >\u003c/p>\u003cp >\u003c/p>"},"type":"text","cl":"text pRLZEonGsz"},{"key":"eOHfOg3_27Y","content":{"cont":{"tablet":{"params":{"trigger":"Load","updated":1670250957544,"LoadAnimation":{"duration":2,"delay":0,"translateY":["100px","0px"],"translateX":["0px","0"],"preset":"slideInLeft","opacity":[0,1],"easing":"easeOutQuart"}}},"desktop":{"params":{"trigger":"Load","updated":1670250957544,"LoadAnimation":{"duration":2,"delay":0,"translateY":["100px","0px"],"translateX":["0px","0"],"preset":"slideInLeft","opacity":[0,1],"easing":"easeOutQuart"}}},"mobile":{"params":{"trigger":"Load","updated":1670250957544,"LoadAnimation":{"duration":2,"delay":0,"translateY":["100px","0px"],"translateX":["0px","0"],"preset":"slideInLeft","opacity":[0,1],"easing":"easeOutQuart"}}}}},"type":"w75y8u1c","cl":"w75y8u1c"},{"key":"exOjp_olQD7","type":"section","actions":["eOHfOg3_27Y"],"children":["e0kRdQnpHjB","e6P30eulclp"],"cl":"section"},{"key":"pN63BIoyqdG","children":["efhGs5uT6M1","eWlJritPP3e","e-PKaVhvQ0H","eKGhEkuAoz-","eeP8Qcwmu2q","ePHZ0Xw3oGZ","eIOZyFeYO8h","eEA7e0Va2nR","exOjp_olQD7"]},{"key":"eAMcbWE6ovG","content":{"menu":"df_I2_6RyW"},"type":"w7Ty9ifjBD","icons":{"left":[512,512,"M256 504C119 504 8 393 8 256S119 8 256 8s248 111 248 248-111 248-248 248zm116-292H256v-70.9c0-10.7-13-16.1-20.5-8.5L121.2 247.5c-4.7 4.7-4.7 12.2 0 16.9l114.3 114.9c7.6 7.6 20.5 2.2 20.5-8.5V300h116c6.6 0 12-5.4 12-12v-64c0-6.6-5.4-12-12-12z"],"right":[512,512,"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zM140 300h116v70.9c0 10.7 13 16.1 20.5 8.5l114.3-114.9c4.7-4.7 4.7-12.2 0-16.9l-114.3-115c-7.6-7.6-20.5-2.2-20.5 8.5V212H140c-6.6 0-12 5.4-12 12v64c0 6.6 5.4 12 12 12z"]},"cl":"w7Ty9ifjBD"},{"key":"eZ4D4WG4oUh","type":"rectangle","cl":"rectangle"},{"key":"erwAZYLvPId","type":"rectangle","cl":"rectangle"},{"key":"enlGQ2EORoB","content":{"link":{"mode":0,"page":"pDGUjc_aPsp"}},"type":"external-link","cl":"external-link"},{"key":"e9GKYK9IClw","content":{"text":"\u003cp >\u003cstrong >Exotic Fruits: \u003c/strong>\u003cbr />Tropical ingredients deliver natural, unique flavors\u003c/p>"},"type":"text","actions":["enlGQ2EORoB"],"cl":"text pRLZEonGsz"},{"key":"e5z1agmwyNy","content":{"pageMenu":"df_I2_6RyW"},"type":"w1br1l0lsu-u06","icons":{"menu":[448,512,"M16 132h416c8.837 0 16-7.163 16-16V76c0-8.837-7.163-16-16-16H16C7.163 60 0 67.163 0 76v40c0 8.837 7.163 16 16 16zm0 160h416c8.837 0 16-7.163 16-16v-40c0-8.837-7.163-16-16-16H16c-8.837 0-16 7.163-16 16v40c0 8.837 7.163 16 16 16zm0 160h416c8.837 0 16-7.163 16-16v-40c0-8.837-7.163-16-16-16H16c-8.837 0-16 7.163-16 16v40c0 8.837 7.163 16 16 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submit a new product for consideration, visit \u003ca href=\"BevIndustry.com/NewBeverageProductSubmission\" rel=\"noopener external\" target=\"_blank\">BevIndustry.com/NewBeverageProductSubmission\u003c/a>\u003c/p>"},"type":"text","cl":"text pRLZEonGsz"},{"key":"e73nJxbAT2A","content":{"text":"\u003ch1>Products\u003c/h1>"},"type":"text","cl":"text"},{"key":"eXgZuLGqQ-S","content":{"text":"\u003ch2>New\u003c/h2>"},"type":"text","cl":"text"},{"key":"eyWThoKu3GG","content":{"cont":{"tablet":{"params":{"trigger":"Load","updated":1606857237298,"LoadAnimation":{"duration":0.6,"delay":0,"translateY":["-100px","0px"],"translateX":["0px","0px"],"scale":1.03,"preset":"staggerSlide","stagger":[0.6,"first"],"easing":"linear"}}},"desktop":{"params":{"trigger":"Load","updated":1606857237298,"LoadAnimation":{"duration":0.6,"delay":0,"translateY":["-100px","0px"],"translateX":["0px","0px"],"scale":1.03,"stagger":[0.6,"first"],"preset":"staggerSlide","easing":"linear"}}},"mobile":{"params":{"trigger":"Load","updated":1606857237298,"LoadAnimation":{"duration":0.6,"delay":0,"translateY":["-100px","0px"],"translateX":["0px","0px"],"scale":1.03,"preset":"staggerSlide","stagger":[0.6,"first"],"easing":"linear"}}}}},"type":"w75y8u1c","cl":"w75y8u1c"},{"key":"esqQWUOUSft","type":"frame","actions":["eyWThoKu3GG"],"children":["e73nJxbAT2A","eXgZuLGqQ-S"],"cl":"frame"},{"key":"eMZWOvIx_Hv","type":"frame","children":["eRnht7v9sKp","esqQWUOUSft"],"cl":"frame"},{"key":"fixed","visibility":{"eAMcbWE6ovG":true,"eju1RCUFURd":true,"eZ4D4WG4oUh":{"pItLweY9mWl":true},"e9GKYK9IClw":{"pHkPFuKu044":true},"eMZWOvIx_Hv":{"pItLweY9mWl":true},"erwAZYLvPId":{"pItLweY9mWl":true}},"children":["eAMcbWE6ovG","eZ4D4WG4oUh","erwAZYLvPId","e9GKYK9IClw","eju1RCUFURd","eMZWOvIx_Hv"]}],"pages":[{"key":"p-fqAvr33Iy","title":"Suppliers 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