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CCL Container

1 Llodio Drive, Hermitage, PA 16148

Company website: cclcontainer.com

Plastic bottle, Material property, Liquid, Product, Font

EXECUTIVE COMMENTARY

Healthy, Fresh Packaging for Probiotics

The health drinks market is one of the fastest-growing markets in the world and projected to experience an annual growth rate of 7.88% over the next five years. Consumers are heeding the proliferation of linking food and beverage consumption with health. Owing to this factor, consumers are increasingly shifting toward maintaining a healthy lifestyle that aids in sustaining fitness while reducing the chances of lifestyle diseases. This factor, coupled with other factors, such as rising healthcare expenditures and increasing urbanization rates, drives the demand for the product category.

Even greater in projected rate of growth is the health drinks market’s sub-category of probiotics, which is forecast for an expansion of 8.5% over the same time period. According to NewsWire, the probiotics market is predicted to reach $75.9 billion by 2027.

The growth of probiotic drinks market is especially due to its nutritional benefits. Probiotic drinks promote gut health and digestion; among other benefits they also reduce the risk of allergies and improve mental health. Thanks to these various benefits, consumer trends are indicating a shift toward probiotic drinks over regular soft drinks. One factor in particular is the increasing demand for the pure and natural ingredients found in probiotic drinks. This has resulted in the efforts of key market players to expand their product offerings evidenced by extensive ranges of fruit-based probiotic beverages.

Necessary for gut health, probiotics assist in maintenance of a healthy stomach bacterial balance. This range of health benefits includes improved digestion, immunological function, and weight loss. Consumers have now become more aware of the product and comprehending its value for gut health. Furthermore, rise in health awareness among customers, particularly among young consumers, have led to global demand for the product. Furthermore, the availability of ready-to-drink items for use on the go has led to the probiotic drinks market growth.

Millennials, being the most technologically advanced generation, are updating themselves with the facts related to health, thereby amending their food habits accordingly. As a result, low-calorie, plant-based, and functional beverages are becoming more commonly preferred. In addition, probiotic fruit juices and probiotic vegetable juices are healthy and refreshing. They act as a pleasing taste profile for a wide range of consumers, ranging from younger generations to adults to kids

An increasingly diverse category, it’s segmented on the basis of type, flavor, sales channel, and region. Based on type, the market is further categorized into dairy-based probiotic drinks and plant-based probiotic drinks. Depending on sales channel, it is fragmented into hypermarkets/supermarkets, convenience stores, online retail, and others. Additionally, eCommerce platforms have expanded customer reach, resulting in it becoming a major source of revenue for many businesses. Furthermore, owing to rapid increase of Internet-enabled mobile user bases in emerging nations, the eCommerce segment is expected to expand in the future.

We’re pleased to partner with emerging and established health drink brands as this exciting beverage category experiences continued growth. As a long-time innovator in the world of aluminum container development and manufacturing, CCL Container helps probiotic brands create consumer confidence preference with custom aluminum bottles that stand out everywhere they’re seen.

THE LOOK OF HEALTH
You’ve got to grab the consumer’s attention to get them to grab your product’s container. And that’s where CCL Container does its best work, with so many more design choices in aluminum bottles than traditional containers.

CCL Container can customize your aluminum bottle with inline, multi-color lithography in as many as nine colors, embossing and debossing of graphics and logos, halftone, and duotone reproduction capabilities, and brushed, high-gloss, matte, and textured finishes.

Whether you’re looking for a sleek, understated look or modern, dramatic curves, our shaping technology will create a container that’s a work of art.

THE FEEL OF HEALTH
Whether in your hand, your head, and your heart, a probiotic beverage brand’s container has to feel right. The unique feel and contours of a lightweight aluminum bottle designed by CCL Container creates a built-in confidence. The key is to make sure the aluminum bottle delivers the right message about the beverage inside.

THE TASTE OF HEALTH.
Health-conscious individuals know the right container can make the drinking experience more positive and enjoyable. Given how much time and money you’ve invested in your product, why not make it stand out it in a container that makes people feel healthier even before they open it?

CCL Container aluminum bottles offer outstanding chill retention and resealable caps, allow customers to take your product with them wherever they go without sacrificing quality or freshness. The marketplace is growing more crowded with competitors battling to claim and retain market share among health-conscious consumers. The good news is that there are lots of opportunities for the growth of brands that recognize the container on the outside is just as important as the healthy product inside. With many probiotic beverage brands releasing new products every month, maximizing brand consistency and uniqueness is of the highest priority. CCL Container welcomes the opportunity to partner with brands to create aluminum bottles that capture the essence of their product and create preference among health-conscious consumers.